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COMPANY FOCUS: Harry Specters

COMPANY FOCUS: Harry Specters

Award-winning flavours and positive social change – that’s Harry Specters. Mona, Shaz and their son Ash, who has autism, are behind this social enterprise. While visiting a chocolate shop on a holiday in Scotland in 2011, Mona discovered a perfect way of combining her passion for creating positive change for people with autism with her love for chocolate. Ash came up with the name and a year later, Harry Specters was born – dedicated to crafting the most delicious chocolates that create employment for young people with autism. 

Harry Specters, based in Ely>

We received a call back in 2015 when Harry Specters were ready to take their business to the next level. After their graphic designer had established their branding, colour scheme and logo, the next step was perfecting the packaging. They had an idea of what they wanted their packaging to look like, and it was our job to turn that vision into reality.

They wanted their packaging to exude quality and excellence whilst still being attractive to people of all ages and backgrounds. From our previous experience with food brands, we had a very good idea on what would work and what wouldn’t work in terms of size, shape and thickness. Our team of ‘cardboard engineers’ were able to create a whole range of options for Harry Specters to choose from.

The Desire Chocolate Box

The Desire Chocolate Box

The Allure Chocolate Box

The Allure Chocolate Box

As mentioned previously, Harry Specters was established for creating paid employment opportunities for young people and creating a product which everyone can enjoy! This cause is unique and is supported by us at GWD.

Harry Specters staff & work experience students

Harry Specters staff & work experience students

As well as the traditional selection boxes, Harry Specters wanted to be able to sell their chocolates in different quantities so they can fulfil different requirements. We created boxes which were made to hold their ‘Tasty Two’, ‘Finest Four’ and ‘Fine Nine’.

 

Finest Four

Finest Four

If you are looking for an award-winning sweet treat then Harry Specters have an online shop which you can visit here. Both Harry Specters and the GWD team are very pleased with our packaging creations thus far and we very much look forward to working with them again this year!


GWD Ltd are designers and manufacturers of presentation and promotional packaging.
You can reach them on (01279) 416 093 or at the company’s website:
www.gwd.ltd.uk

Astro

COMPANY FOCUS: Astro 

Astro, based in HarlowFounded in 1997, John Fearon and James Bassant came together to create Astro with a shared commitment to British lighting design and a passion for quality and precision. Now entering their 20th year, Astro’s creative ethos has remained consistent throughout.

We have been working closely with Astro for over 3 years now which involves a single project each year. Their dedicated team decided that they would start rewarding their VIPs, top customers and distributors with a gift, which in 2017 was a stunning bronze and black lamp.

Astro use GWD Ltd to make the presentation box for these gifts each year, which they send out annually. Typically, they start these projects as early as July each year and we create a full working sample ready for their approval. Once approved, we await their order and start the creation process. In 2017, the order was 200 boxes which were made in time for a September delivery.

Open lamp boxWe decided that we wanted to continue Astro’s vision of quality and precision by keeping the packaging simple. The box is matt black wrapped, with the logo bronze foiled in a central position.

 

Our lamp box for Astro

Due to the unique shape and size of the lamp, a lot of thought went into the inner-packaging. It needed to be strong and sturdy so as to protect the lamp inside. We achieved the end product by trying and testing different designs, along with our extensive experience in packaging delicate goods we produced the below. Deciding on a luxury black foam cut perfectly to cradle the lamp inside.

Open lamp box

Both Astro and the GWD team were very pleased with the end result and we very much look forward to working with Astro again in 2018. 


GWD Ltd are designers and manufacturers of presentation and promotional packaging.
You can reach then on (01279) 416 093 or at the company’s website:
www.gwd.ltd.uk

 

 

 

Valentine’s packaging from GWD Ltd 

Love is certainly in the air here at GWD!

Valentine’s Day is the perfect occasion for many to show friends and family that they are loved. For GWD, it is the perfect occasion to help individuals box this concept up in a unique and special way. It is also important for companies who specialise in gifts such as chocolates and flowers to make the most of this celebration.

Gifts don’t have to be big – a little special something can have a huge impact.  Visually, one of the easiest ways to add finesse and class to a gift is all in the packaging. Our team of packaging engineers encapsulate ‘love’ every year without fail and we take great pride in providing both ideas and products which hold such importance for many. As you will see in this blog, we are able to give those all-important corporate and personal gifts a heart-felt touch.

Chocolate Boxes

DID YOU KNOW: over 36 million heart shaped boxes are sold every year in the UK alone? And that is where we come in… we like to think of ourselves as experts in this field…

Heart-shaped boxes

Heart-shaped boxes

Chocolate has been a popular choice for those in love for hundreds of years and gifting chocolate is said to have originated in 1861. When we think of chocolate, we think of Cadbury’s and it was Richard Cadbury himself (the founder) who started the heart-shaped box trend and so a new tradition was born.

One of our clients, Rococo

One of our clients, Rococo

Here at GWD, we are currently working closely with Rococo Chocolates who are luxury chocolatiers based in London. They place heavy importance on Valentine’s Day and of course, want to get their chocolate boxes right. They came to the right place! Here are some of the boxes that we created for them:

Rococo Chocolates

Rococo Chocolates

Flower Boxes

Much like chocolate, there is a huge demand for flowers at Valentine’s. Flowers can be absolutely stunning on their own, but we specialise in boxing them up so they behold even more beauty.

Victoria Blooms are a florist who like to deliver a modern-luxury edge to their flowers. Our team have captured this vision again for 2018. From the colours and shape, to the design and finish; everything about this box had to be perfect.

Victoria Blooms flower box

Victoria Blooms flower box

As well as the Victoria Blooms design, we produce more traditional flower boxes if a client is looking for something which is simple yet stunning. These flower boxes work well all year round for any occasion! Inside could be anniversary flowers or congratulatory flowers perhaps… the possibilities are endless!

Traditional flower boxes

Traditional flower boxes

Our Blog has spoken previously about round, ‘hat’ boxes and how GWD is one of a very few companies in the UK with the ability to create them. Circular boxes are perfect for floral displays and show off the beauty of any arrangement to great effect, whether it is for 12 roses or a much larger bouquet.

Below is an example of a hatbox which was created for an independent florist in Scotland. They wanted a small order which meant that they could sell their beautiful roses in style. This demonstrates that you don’t have to be a multi-outlet company to have great packaging. The boxes were matt black with eye-catching gold foil lettering which gives a truly upmarket, luxurious feel to the arrangement inside.

 

Rock & Rose Fleurs hatbox

Rock & Rose Fleurs hatbox

Spread the love this Valentine’s Day! GWD Ltd. Team


GWD Ltd are designers and manufacturers of presentation and promotional packaging.
You can reach then on (01279) 416 093 or at the company’s website:
www.gwd.ltd.uk

 

Christmas packaging from GWD Ltd

We are certainly getting into the Christmas spirit here at GWD

Christmas is always a busy time for us here at GWD and is a period which we start early on in the year (sometimes as early as May!). We have been receiving orders thick and fast for our luxury and bespoke packaging services for quite a few months now, so in order for us to fulfil these orders planning and preparation is key!

As you will see in this blog, we are able to give those all-important corporate and personal gifts a bit of Christmas sparkle each and every year. This week we have been working on Bettys of Harrogate’s  packaging.

Bettys logo‘Bettys’ opened in 1919 by Swiss confectioner Frederick Belmont. He mistakenly travelled to Yorkshire and the rest is history! Bettys has grown from strength to strength and is now classed as one of the UK’s top confectioners!

Bettys have chosen a range of shapes and sizes so that their products are delivered and displayed in style this festive period (and ‘style’ they will receive!). One of our favourites is the simple yet sophisticated round hat box which they are taking in 2 different sizes.

AT GWD Ltd, we remain one of the very few firms in the UK who can manufacture circular or semi-circular boxes in-house with the help of our ‘know how’ and bespoke machinery. It’s not only the artwork, or the company name which can help attract attention… it can be as simple as the shape of the box! So be different, be unique and get creative with us. We love a challenge!

Our specialist machinery used in the making of rigid boxes Our specialist machinery used in the making of rigid boxes

Bettys Christmas design this year is based around the idea of an ‘Enchanted Forest’ which captures Christmas perfectly. Bettys believe in and encourage the use of local produce from dairy products to vegetables so where is best to set the scene…? Yorkshire, of course! Locally sourced produce has been a fundamental element at Bettys since day one which is something that we were keen to convey in the packaging design.

Bettys Christmas hat box packaging from GWD

Excerpt of ‘The Enchanted Forest’ – full version can be seen in Bettys Christmas catalogue

It’s Christmas Eve in a Yorkshire town

A blanket of snow lies on the ground

Two children in Bettys choosing some treats

Gifts for the family and cakes for a feast…

It is often said that people ‘eat with their eyes’ so we knew that we wanted the appearance of the box to be just as impressive as the treats inside. A simplistic shape with the quality and feel of something that screams out luxury was the objective.

Christmas Packaging from GWD Christmas Packaging from GWD Christmas Packaging from GWD

Bettys hat boxes will hold a range of deliciousness including Fruit Jellies, Classic Onion Chutney, The Swiss Chocolate Shortbread Box, a Christmas Fruitcake Portion and SO MUCH MORE! Getting peckish? Us too! Due to their purpose, the round hat boxes had to have depth and a sturdy structure which has been crafted using the best quality materials along with our outstanding attention to detail.

Bettys Christmas hat box packaging from GWD

The workmanship that goes into our products, especially these round hat boxes, can be very complex and time-consuming. That said, our talented and experienced team of in-house designers and cardboard engineers have become extremely well versed in addressing the complexities in packaging.

LIFT THE LID ON DELICIOUSNESS

Please don’t sit there and think that the feasibility of your design is ‘out of the question’ without speaking to GWD Ltd first, because you won’t know until you’ve tried! Call us with your ideas and I’m sure we can create packaging which is perfect for your business and your product.

Christmas is extremely important to us here at GWD Ltd. So if you are looking to stand out amongst the already-crowded retail shelves next Christmas, give us a call and we can help pack your gifts with creativity and finesse!

 

Merry Christmas to you all! GWD Ltd. Team 

 

GWD Ltd are designers and manufacturers of
presentation and promotional packaging.
You can reach then on (01279) 416 093 or at the company’s website:
www.gwd.ltd.uk

 

Merry Christmas from GWD

Merry Christmas from GWD

A Wedding In Ibiza – Specialist Boxes for a Special Day

We have spoken of weddings many times previously in this blog – we produce specialist boxes for wedding favours for example – however we were pleasantly surprised by a commission we received earlier this year for a special wedding being held on the Balearic island of Ibiza.

GWD Ltd were contacted by Barefoot Luxury Weddings in regards to creating two bespoke boxes for a celebrity wedding which took place this summer. Barefoot are described as: “A wedding planning company of unparalleled standards, experience and expertise.” Their offering is to creating elegant, stylish and unforgettable haute bohème wedding experiences.

Barefoot luxury weddings and GWD Ltd

There is no company that creates such high-quality presentation packaging in the Balearics so Barefoot approached us in sunny Essex to create the two boxes.

Boxes for buttonholes

The first (shown above) was a relatively simple build wrapped in a high quality dark brown paper with gold foiled lettering and a matching brown cord handle. It’s overall appearance was incredibly stylish and was designed to carry buttonholes on the day.

Boxes for buttonholes

The second box was for the bridal bouquet. Naturally in the same material and style, this circular ‘Hat box’ is a GWD speciality – we are one of only a very few companies in the UK who have the technical expertise to produce them.

The boxes were to displayed in a video taken at the event – being loaded into transport then removed with style and the contents dramatically displayed. The design quality of the boxes was obviously set to a very high level.

 

Special boxes for weddings

As you can imagine this is a premium service and nothing, is left to chance! The level of care that Barefoot Luxury Weddings provide was best illustrated by the appearance of a specially commissioned van outside of our factory – there to pick up the boxes and drive them all the way to the Mediterranean to ensure that they didn’t get damaged en route!

Barefoot work both locally and internationally with the finest suppliers in the wedding industry, including the best caterers, cinematographers, florists and highly creative stationers. We were pleased to be considered as suppliers of presentation packaging for this project and look forward to a continued relationship – you never know, we might just get an invite to one of their weddings one day!


Noel Greenwood is the Managing Director of GWD Ltd, the designers and manufacturers of presentation and promotional packaging.  You can reach him on (01279) 416093 or at the company’s website: www.gwd.ltd.uk

GWD and ‘The Ant’

‘Crafting’ as a hobby has experienced a massive growth over the past 5 years, and the crafting industry has grown alongside it. While other sectors have suffered there seems to be no end in sight for companies who provide for hobbyists. According to Paula Gorry, UK Business Development Manager of Stampin’ Up! UK there are a number of reasons for this, including crafting’s therapeutic effect and the sense of pride at the completing of a project. However perhaps the most important contributors are the need for a secondary or tertiary income and the availability of an increasing number of platforms that allow products to be sold on line easily and quickly.

At the forefront of this industry are Antex Craft who have 70 years experience manufacturing heated craft tools for use in card making, fabric distressing, wood-burning, and many other unique craft applications. The company, based in Plymouth, have recently developed a product called ‘The Ant’, which is described as “A safe, low voltage tool designed to enable crafters to be creative with a variety of medias such as leatherwork, hot-fix gems, stencils, paper craft, wax art, fabric and card foiling.”

Antex Bespoke Presentation Packaging Box

Antex Bespoke Presentation Packaging Box

GWD Ltd were approached by Antex Craft to create a box for the ant that would have three specific functions:

  • As presentation packaging, suitable for a product of this type in the marketplace
  • As a functional box that could be retained for the myriad additional fixings and tools that come with the product, and
  • As a form of ‘keepsake’ box which would be sufficiently aesthetically pleasing that the end consumer would want to keep it on display

We have touched on this final point before in this blog.  Packaging like this can be retained by a customer and has the benefit of keeping the company at the ‘front of mind,’ hence inspiring customer loyalty.

Antex Bespoke Presentation Packaging Box Open

Antex Bespoke Presentation Packaging Box Open

The creation of the box was relatively simple, although it looked and felt suitably impressive with the brand printed on the front and a smooth magnetic closure. The box has been matt laminated to help with its longevity, and give it a high-quality feel. The company’s contact details, including their website were printed  on the base of the packaging, making it simple for the end-user to re-order or get in touch with Antex as required.

Antex Bespoke Presentation Packaging Box Components

Antex Bespoke Presentation Packaging Box Components

If you can see the benefit of this type of high quality – but functional – presentation packaging, please get in touch with us today. Our team of experience designers and cardboard engineers are here to help.


Noel Greenwood is the Managing Director of GWD Ltd, the designers and manufacturers of presentation and promotional packaging.  You can reach him on (01279) 416093 or at the company’s website: www.gwd.ltd.uk

 

Hang On To Your Hat!

Over the years we’ve created a number of bespoke packaging solutions for florists and occasionally even milliners. We continue to be one of a very few companies in the UK who have the ability to create circular ‘Hat’ boxes. What we also do, however, which is perhaps slightly less known, is that we create packaging in the shape of headwear as promotional packaging for events or special occasions.

round hat boxes

Top hats, such as the ones above created for The Ritz (London), are a firm favourite and give a great sense of panache and style for any promotional event. Normally these would be used for chocolates, but could be for any trinket or smaller product.

chocolate boxes UK

We have recently created a number of cardboard ‘boaters’ for The Chocolate Shop in Sevenoaks

who specialize in fondants, truffles and high-end chocolate delights, and while in this instant the company themselves added the lovely touch of adding ribbons and decorations….

Presentation cardboard boxes

GWD can also offer this finishing service as with the personalised ribbon used on the top hat boxes above. As the top lid is removed one is left with a very stylish example of presentation packaging at it’s finest, with the contents displayed at their very best.

 

where can I get boxes made?

 

We have been making these mortarboard hats (below) for many years, mainly for a couple of hotels in Oxford to celebrate student graduation season (and to promote themselves too, naturally)…

 

Packaging for graduation gifts

 

The small size has always contained chocolates, but on another occasion we were commissioned to make a larger version to house a bottle of champagne, as below.

 

special boxes for wine and chocolate

 

Boxes in the shape of hats can be a great way to draw attention to a product or reference a particular theme or subject, and as such we’re often asked to make them for a variety of different clientele.  Ascot, for example is particularly well known for the glorious array of hats that are on show. We created the jockey cap box – a great equestrian institution – for Royal Ascot back in 2013, as a chocolate box, pictured below.  This piece of packaging is ideal for hotels or other outlets in close proximity to racecourses – and indeed racecourses themselves – to use during the season.

amazing packaging solutions


Noel Greenwood is the Managing Director of GWD Ltd, the designers and manufacturers of presentation and promotional packaging.  You can reach him on (01279) 416093 or at the company’s website: www.gwd.ltd.uk

Packaging for the Sky Bet Championship and the Scottish Premier League

GWD Ltd were approached in March this year by Mercieca Ltd , a UK-based advertising Agency, who wished us to create presentation packaging for Mitre – who were re-launching their Mitre Delta football. In their words, ‘the legend has returned, re-designed, re-invented and rejuvenated’. The launch date was May 31st 2017 and the ball is to be used in all EFL (Sky Bet) Championship and SPL (Scottish Premier League) matches for the 2017/18 Season.

The packaging they required was to enable the footballs to be presented to important ‘name’ influencers in the football world – so it needed to be high-end and beautifully manufactured. Below is an original concept diagram, prior to any development work.

packaging for sports companies

For such a prestigious product the packaging had to be of a very high standard, and fortunately our team of designers and cardboard engineers have worked on such high-end packaging for many years, including for companies who hold the Royal Warrant such as Cornelia James

presentation packaging UK

In this instance the actual build wasn’t overtly complicated. That said creating the aperture in the platform (which held the football) wasn’t straightforward as it needed to be created (cut) after the platform had been covered and wrapped in the printed paper. The platform is set at an angle (see image below) so as to present the football in its best light. During the development stages, the client also considered having a hinged lid on the box, and we consequently produced a sample. In the end, however, the client decided to go for a box with a separate lid for the final product. The decision was influenced by their additional requirement for a display plinth for use at the actual launch, as the base section of the box doubled up perfectly for this purpose.

In the end we created 100 of these boxes for the client, who also ordered 50 additional bases or plinths for display purposes.

If you have a prestige product that would benefit from presentation packaging, please consider GWD Ltd. It is possible to work alongside our designers to come up with a unique box that is perfectly tailored to your business, or if you want us to do it all for you, we can provide you with a box that suits your needs and promotes your brand or product. We are not a whole-saler, we design and make the majority of our boxes here in the UK, meaning we have no minimum order requirement and total control over lead times.

who can produce quality packaging?


Noel Greenwood is the Managing Director of GWD Ltd, the designers and manufacturers of presentation and promotional packaging.  You can reach him on (01279) 416093 or at the company’s website: www.gwd.ltd.uk

Packaging for the Sky Bet Championship and the Scottish Premier League

GWD to the Rescue. Presentation Packaging for new trainer launch.

We mentioned in the previous blog post how Indian Ocean had been let down by their packaging company and came to us in extremis. Bizarrely a similar thing happened a week or two later.

In this instance a printing company came to us with an urgent problem. They had been working with the footwear retailer Footlocker and had been let down by their chosen packaging manufacturer at the last minute. The box in question was to act as a ‘Seeding Box’ – a package created (usually in small numbers) to ‘sow the seed’ of interest for their product, in this case a new trainer.

packaging for shoes

Packaging for shoes

The client was particularly anxious that the quality of the product should be reflected by the quality of the packaging. The training shoe in question was created by Adidas, who are obviously, a huge brand and a market leader, so a very fine finish was required. Unfortunately for the client, there was also a tight deadline, especially as proofs needed to be created and approved.

quality presentation packaging

Quality presentation packaging

Fortunately, GWD Limited is extremely experienced in overcoming such problems. In this instance the box was a base and lid with a shoulder, wrapped in such a way as to create a grey stripe at the top and bottom of the base. It was gloss laminated throughout and foil-blocked in two positions and using two separate colours, including the use of a matt white foil over a white gloss laminated finish. This produced a particularly attractive and subtle finish, as the foil was only visible when the light caught it.

adidas and footlocker packaging by GWD

Adidas and Footlocker packaging by GWD

There was some ‘burning of the midnight oil’ involved in getting the product ready for the strict deadline – indeed it was picked up outside our premises at 4pm on the Friday to be in Holland the next morning!

Incidentally, the model on the box (and on the internal leaflets) is Sofia Richie – who posted about the shoot and the product on her Instagram account.


Noel Greenwood is the Managing Director of GWD Ltd, the designers and manufacturers of presentation and promotional packaging.  You can reach him on (01279) 416093 or at the company’s website: www.gwd.ltd.uk

GWD to the Rescue. Presentation Packaging for new trainer launch.

Bespoke Corporate Packaging for Indian Ocean

Earlier this year we were invited to tender by Indian Ocean  – designers and manufacturers of luxury outdoor furniture. Indian Ocean have outlets in Balham and Hampstead and retails through Harrods of Knightsbridge and with distributors worldwide. The company creates innovative products, finished to the highest specifications and focusing on every detail, and as such demands its Distributor Presentation Packs, to be of an equally high status.

 

high quality corporate packaging

 

Unfortunately GWD Ltd didn’t win the original tender, which was given (on a price basis alone) to a different packaging firm. However, a couple of months after the tender process was completed we were contacted again as the rival company didn’t have the technical expertise to complete the job.  A hurried meeting was set up with the customer.

The required presentation pack was a rigid, three-compartment slipcase which incorporated an upright open angled file for brochures as well as two drawers (one above the other), for storing samples, as you can see in the image below:

branded commercial slipcases

 

As the samples are primarily sections of the soft and hardwoods used by Indian Ocean in their furniture, the entire creation needed to be extremely strong and durable. It also needed to be branded and customised to fit its contents. The Distributor Presentation Packs were to be sent to all of the customer’s distributors.

Fortunately, GWD are extremely experienced in the creation of this form of corporate packaging having undertaken many such projects in the past. We are very proud of the knowledge and expertise of our staff and the skills that they bring to cardboard engineering and remain one of a very few companies able to carry out such work.

 

boxes for samples for salesmen

This is an unusual and highly functional piece of presentation packaging, which we were able to create within the very tight time constraints and within budget. We are happy to take on more of these projects and welcome any enquiries.


Noel Greenwood is the Managing Director of GWD Ltd, the designers and manufacturers of presentation and promotional packaging.  You can reach him on (01279) 416093 or at the company’s website: www.gwd.ltd.uk

Bespoke Corporate Packaging for Indian Ocean